Top 5 Social Apps Performance in Luxembourg Q4 2021

In Q4 2021, the top 5 social apps in Luxembourg—Facebook, Instagram, TikTok, X, and Likee - Short Video Community—demonstrated varying trends in downloads, revenue, and active users. Here's a detailed look at their performance:

Facebook from Meta Platforms, Inc. saw consistent growth in weekly revenue, starting at around $421 and peaking at $890 in the week of December 20. Weekly downloads fluctuated, reaching a high of 1.6K in the last week of December. Active users steadily increased from 52.7K to 61K over the quarter.

Instagram experienced a slight decline in weekly revenue, with the highest being $31 in mid-October. Downloads showed an upward trend, peaking at 1.5K in the final week of December. Active users saw a small dip, ending the quarter with 115.5K.

TikTok had a robust revenue growth, starting at approximately $5.3K and peaking at $8.7K in the last week of December. Downloads peaked at 1.3K during the same period. Active users remained relatively stable around the 100K mark throughout the quarter.

X maintained a steady performance in downloads, peaking at 708 in the last week of December. Active users remained consistent, averaging around 40K throughout the quarter.

Likee - Short Video Community showed modest growth in downloads, peaking at 295 in early December. Revenue saw a small uptick to $16 in the last week of December. Active users increased slightly from 2.5K to 2.8K over the quarter.

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